CX Strategy: Millennials & mCommerce

CX Strategy:

Millennials & mCommerce
Join our Next EventSubscribe for CX Insights

Strategy

CX Strategy Webinar

 

mCommerce is shifting in a direction to cater towards those that are digital natives (Millennials), not digital immigrants (the rest of us). Personalization and customization are a requirement for Millennials, yet many Fortune 1000 companies are challenged with barriers on infrastructure and data governance that don’t allow for CX/UX professionals to provide an engaging experience for Millennials. This generation is demanding an omnichannel experience at a higher velocity, and as a result, many companies are being challenged with shifting priorities.


This webinar will focus on these topics related to a CX/UX Strategy:

  • Personalization vs. Customization
  • Wearables
  • Digital Storytelling
  • Location-based deals / Geo-location / Beacons / NFC
  • New “buy button” trend (on Twitter, Facebook, Pinterest, and soon, Google)

Attend Our Next Virtual Event!

Join Us

Locations

Subscribe to Our CX Newsletter