Key Lime Interactive

We Stand By Our Purpose

KLI Mission

Our shared purpose is to advise companies on their customer experience (CX) so that we make a difference through better-designed products and services.

Trusted by over 130 of the world's top organizations


KLI core Values

Core Values

  • See the Puzzle

  • Dynamic

  • Open and Receptive

  • Do the Right Thing

  • Put a Ribbon on It

We live by our values inside and out from our company culture to how we engage with clients and how we engage the communities we serve.

About Key Lime Interactive (KLI)

We’re a user experience (UX) research and customer experience (CX) service design agency with 14 years of serving over 150 clients in all industry segments across Fortune 1000s, including Amazon, Roku, Bose, and Google.

Full-Stack CX/UX Team

We are thought leaders, strategists, researchers, designers, and front-end developers who deliver strategic insights, advice, ideas, and prototypes that help enterprise companies move the needle in terms of customer experience differentiation.

Woman & Minority Owned

We are a woman and minority-owned business founded in 2009 with a team of diverse CX/UX experts helping companies like yours take a human-first approach to building better products and services.

Sweet Spot for Emerging Tech

We are one of the few design research agencies offering a suite of CX/UX solutions for product experiences using emerging technologies, like virtual reality (VR), extended reality (XR), voice technology, and conversational user interfaces (CUI).

We Are Global

We are one of the founding members of the UX Fellows Alliance with over 26 locations around the globe.

KLI Leadership

Ania Rodriguez

Ania Rodriguez

CEO & Founder

Ania has served as a user experience advisor to Fortune 500 companies around the world for nearly the past two decades on the topics of User Interface Design, Product Design, and User Research. Known for her focus on actionable results and quality, Ania’s leadership has resulted in double-digit growth over the past decade and the company has emerged to become the leading user experience research firm in the United States.

Anacarla Castrillo-Baquero

Anacarla Castrillo-Baquero

Chief Operations Officer

Alex Rodriguez

Alex Rodriguez

Chief Financial Officer

Eugenio Santiago

Eugenio Santiago

SVP of Research

John Giannitsis

John Giannitsis

Chief Revenue Officer

Carol Hindsman

Carol Hindsman

VP Information Security

Claudia Panfil

Claudia Panfil

VP Marketing

Tony Moreno

Tony Moreno

Director of User Experience

Enterprise women of the year
Enterprise women of the year
Enterprise women of the year
Enterprise women of the year
Expertise 2020 Award
Inc 2016 award

We're Hiring too!




8350 NW 52nd Ter. | STE 301
Doral, FL 33166

New York

155 Water St. | UNIT 3/12
Brooklyn, NY 11201

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