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LATEST ARTICLES

The Do's and Don'ts of Enterprise Chatbot Building

Chatbots are an AI-controlled program that is designed to simulate human conversations by engaging in a typical chat flow. Users are able to interact with a Chatbot and receive immediate feedback through voice or text interactions with the program. Chatbots are used by many companies to quickly interact with their customers and help provide the user with information in a quick and effective manner.

The Power of User Culture Immersion

Let’s say you’ve created a new digital tool that allows users to find and review gluten-free restaurants and brands in one place. So far, you’ve identified your target audience; gluten-free individuals. That’s a great start! Now, what do you know about how these gluten free individuals live their lives? What makes them tick? How do they make food purchasing decisions? How would you go about finding that information?

10 Cities We've Done Research In

One of the exciting things about being a UX researcher is the ability to travel to new locations in order to do complete a research project. Being able to do projects in places all around the world allows us to not only make great international connections but also allows us as researchers to learn more about other cultures and users. Since Key Lime Interactive is coming up on its tenth birthday, our team of researchers has been able to travel to a ton of places, completing exciting and innovative projects at each location. So for this list, we have narrowed down ten cities we have conducted research over the last ten years.