Miami, FL: Key Lime Interactive just released its latest competitive analysis of the customer mobile user experience (UX) covering the top eight home and renters’ insurance providers in the U.S. By compiling data from 500+ survey respondents—all of whom are current insurance customers—this report gives a comprehensive overview of how each company performs in several areas. The result is a detailed look at today’s top customer preferences, as well as the current best practices for UX design, emerging trends that are most important to consumers, and even a look at the performance of specific interface designs. 


“The home and renters insurance landscape is fiercely competitive, and providers who stay ahead of consumer expectations and trends to deliver great mobile customer experiences are more likely to build brand loyalty. Our proprietary platform for Competitive Insights allows them to do just that, with semi-annual in-depth analyses. The reports include expert reviews and, perhaps most importantly, the voice of the customer,” said Eugenio Santiago, Senior Vice President of Research at Key Lime Interactive.


This report also shares relevant industry insider information regarding which products, features, and functionalities correspond to customer satisfaction, and includes easy-to-read graphs and screenshots of actual interfaces. 


Most significantly, this report provides readers with a comparative analysis of which categories provide the greatest benefits for customers, broken down by features, and includes data for mobile websites and user applications for iOS and Android devices. Key Lime Interactive’s research analysts condense all of this survey data into actionable insights, identifying which capabilities are most important to today’s insurance consumers, including 


  • Secure log-in
  • Mobile payment
  • Claim status tracking
  • Viewable policy details 
  • Customer service support
  • Account settings control
  • Viewable payment history
  • On-demand coverage changes
  • Mobile claims
  • And more


Subscribers to Key Lime Interactive’s Competitive Insights gain access to the full report, which is updated with the most up-to-date consumer data based on new surveys every six months. This gives subscribers a competitive edge, providing them with current data about which mobile features and emerging trends can offer the most potential impact in the home and renters’ insurance industry. Competitive Insights releases similar intensive industry research and key insights for several other sectors, including mobile banking, auto insurance mobile experience, and credit card mobile UX.


Learn more about the Mobile Insurance Competitive Insights Report.


About Key Lime Interactive

Key Lime Interactive (KLI) is a Customer Experience (CX) and User Experience (UX) research, strategy, and design services agency focused on helping companies take a human-first approach to building better brand experiences, products, and services. Key Lime’s UX experts provide actionable insights for every industry sector to help their growing list of Fortune 100 clients understand and effectively engage their customers. 


Ultimately, KLI empowers teams to use consumer insights and user experience data at all phases of product development, from strategy to implementation. The company’s experts share the true perspective of a client’s target users to help them design exceptional consumer-driven solutions. Research studies are delivered with KLI’s proprietary Inclusivity Index™ report which makes it easy to identify how studies meet broad inclusivity goals to build a more inclusive brand, product, or service.