Also known as summative user research, user validation testing occurs when you’ve completed the design phase of your app, site, or product.
Unlike formative assessments, in which the intended audience is developers themselves, summative approaches look for feedback from end-users.
Common methods Key Lime Interactive uses to collect this feedback include:
No matter how feedback is collected, however, the goal remains the same: to verify and validate that solutions are ready for public release by evaluating overall usability.
First is gathering data that speaks to the value of your service or software — is there a market need? Does your solution fulfill that need? If so, this data can be used to inform sales and marketing initiatives. If not, user feedback can help determine where your solution needs improvement.
In addition, verification and validation help create a roadmap for ongoing improvements. Even if your software passes initial usability checks, there’s always room for improvement. Updated versions with new features or improved UX/CX can help generate even more user engagement. Regular summative assessments can help ensure that new iterations offer a marked improvement over existing applications — and that they meet user expectations.
Slow and steady improvement is the goal of summative software verification and validation. At Key Lime Interactive, we’ve developed proven methodologies that are trusted by more than 130 of the top worldwide companies across numerous industries — companies like Disney, Walmart, Microsoft, and PayPal.
But that’s just the beginning. Our teams help your business create user validation frameworks that target and measure key metrics and allow you to gauge if your product is market ready or still needs work before a wide release.
Ready to dive into usability and see how your software stacks up? View our UX competitive benchmark reports and jump-start your summative research efforts with KLI.
