by KLI | Oct 28, 2022 | Press Releases
Key Lime Interactive has released the latest competitive analysis report for consumer demand in mobile banking, comparing the top nine banking institutions in the United States. This report takes an in-depth look at which mobile capabilities are most important to consumers and how well industry leaders deliver on these capabilities.
By collecting survey responses from 500 current mobile banking consumers, the report offers performance scores for each bank across 18 capability categories, as identified as being most important to consumers. These include mobile deposits, online bill pay, account information, rewards, and more. Along with ratings for each bank, the report provides screenshots of actual user interfaces, graphs, and data that’s simple to understand and turn into actionable insights.
This report features a comparative analysis of what matters most to consumers, broken down into specific categories, including data for mobile websites and apps for both iOS and Android devices. Our team of expert analysts compiled survey data to highlight the features consumers are most eager to find in mobile banking, including:
- Account details
- Mobile funds transfers
- Online bill pay
- Check deposits
- App performance
- Products and services
- Security
- And more
Subscribing to Key Lime Interactive’s Competitive Insights means unlocking a world of new mobile banking potential through the full report. This report is updated every six months, which means subscribers gain access to the most current information about what consumers want in mobile banking, and how well industry leaders are delivering on these demands. Competitive Insights also offers competitive research for a range of industries, including home and renters’ insurance, mobile auto insurance UX, and credit card mobile UX.
Discover more about the Mobile Banking Competitive Insights Report.
About Key Lime Interactive
Key Lime Interactive (KLI) is a Customer Experience (CX) and User Experience (UX) research, strategy, and design services agency focused on helping companies take a human-first approach to building better brand experiences, products, and services. Key Lime’s UX experts provide actionable insights for every industry sector to help their growing list of Fortune 100 clients understand and effectively engage their customers.
Ultimately, KLI empowers teams to use consumer insights and user experience data at all phases of product development, from strategy to implementation. The company’s experts share the true perspective of a client’s target users to help them design exceptional consumer-driven solutions. Research studies are delivered with KLI’s proprietary Inclusivity Index™ report which makes it easy to identify how studies meet broad inclusivity goals to build a more inclusive brand, product, or service.
by KLI | Oct 6, 2022 | Press Releases
Miami, FL. – Key Lime Interactive has released its most recent competitive analysis of customers’ mobile experiences for the top eight insurance companies in the United States, focusing specifically on home and renter’s insurance. Using survey responses from 500 current insurance customers, the report provides performance scores for each company in several areas, revealing customer preferences, best practices in UX design, specific interface designs, and emerging trends that customers value. In addition to company ratings, the report provides information about products, specific features that correspond with customer satisfaction, as well as screenshots and graphs that are quick and easy to read.
A key feature of the report is a comparative analysis of specific categories that offer the greatest benefit for consumers. These categories are broken down into specific features, including data for mobile websites and apps for both iOS and Android devices. Our analysts used survey data to identify some of the most important capabilities, including:
- Access to Account Information
- Claims
- Bill Pay
- Insurance Quotes
- Alerts
- Self-Help
- Secure Login
- Customer Service
Subscribers to Key Lime Interactive’s Competitive Insights can access the full report, which is updated with new consumer data every six months, providing the most up-to-date information about mobile features and innovations in the home and renters insurance industry. Competitive Insights provides similar competitive research for a variety of other industries, including mobile banking, auto insurance mobile experience, and credit card mobile UX.
Learn more about the Mobile Insurance Competitive Insights Report.
About Key Lime Interactive
Key Lime Interactive (KLI) is a Customer Experience (CX) and User Experience (UX) research, strategy, and design services agency focused on helping companies take a human-first approach to building better brand experiences, products, and services. Key Lime’s UX experts provide actionable insights for every industry sector to help their growing list of Fortune 100 clients understand and effectively engage their customers.
Ultimately, KLI empowers teams to use consumer insights and user experience data at all phases of product development, from strategy to implementation. The company’s experts share the true perspective of a client’s target users to help them design exceptional consumer-driven solutions. Research studies are delivered with KLI’s proprietary Inclusivity IndexTM report which makes it easy to identify how studies meet broad inclusivity goals to build a more inclusive brand, product, or service.
by KLI | Aug 25, 2022 | Press Releases
Miami. FL. 25 August 2022 –
Key Lime Interactive has released its most recent competitive analysis of user mobile experiences for the top nine credit card companies in the United States. Based on survey responses from more than 500 participants, the report provides performance rankings as well as important insights into customer preferences, UX design best practices, and emerging industry trends and innovations. The report also includes overall product ratings, performance details related to specific features, and charts that put the data into an easy-to-read format. “Creating great customer experiences is paramount to most financial services companies. Our competitive insights reports provide them with not only expert reviews but most importantly the voice of the customer.” said Eugenio Santiago, Senior Vice President of Research at Key Lime Interactive.
A key aspect of the comparative analysis is a comprehensive look at user experiences on the mobile websites as well as the Android and iPhone apps of top credit card companies. Analysts use consumer responses to identify the most important mobile features and capabilities that drive customer satisfaction and company success:
- Account Activity
- Alerts
- App Interface
- Fraud Protection
- Product and Services
- Help/Self Serve
- Rewards
- Secure Login
Subscribers to Key Lime Interactive’s Competitive Insights can access the full report, which is updated with new information every six months with the latest rankings and UX innovations. In addition to the credit card report, Competitive Insights provides similar competitive research for a variety of other industries, including mobile banking, home and renters insurance, and auto insurance.
Request the full Competitive Insights report for more information.
About Key Lime Interactive
Key Lime Interactive (KLI) is a Customer Experience (CX) and User Experience (UX) research, strategy, and design services agency focused on helping companies take a human-first approach to building better brand experiences, products, and services. Key Lime’s UX experts provide actionable insights for every industry sector to help their growing list of Fortune 100 clients understand and effectively engage their customers.
Ultimately, KLI empowers teams to use consumer insights and user experience data at all phases of product development, from strategy to implementation. The company’s experts share the true perspective of a client’s target users to help them design exceptional consumer-driven solutions. Research studies are delivered with KLI’s proprietary Inclusivity IndexTM report which makes it easy to identify how studies meet broad inclusivity goals to build a more inclusive brand, product, or service.
by KLI | Aug 1, 2022 | Press Releases
Miami, FL. – Key Lime Interactive has been named as one of the best UI/UX companies in Florida by Clutch. Clutch is an established platform in the heart of Washington, DC, committed to helping small, mid-market, and enterprise businesses identify and connect with the service providers they need to achieve their goals.

“At Key Lime Interactive, we believe that a diverse team and an inclusive environment are the catalysts for world-class ideas and innovation. We are so proud to see this belief in motion, and we are grateful to Clutch for recognizing our company as a Clutch Leader.
We won this award for our excellence in customer service, creative solutions, and project success, and we’d like to acknowledge that it is our people that make all of these things possible. Thank you to Clutch and to the hard-working, diverse, progressive group of humans behind the scenes at Key Lime,” said Ania Rodriguez, founder and CEO of Key Lime Interactive and JourneyTrack.
For more information, check out Clutch services along with their projects and client reviews.
About Key Lime Interactive
Key Lime Interactive (KLI) is a Customer Experience (CX) and User Experience (UX) research, strategy and design services agency focused on helping companies take a human-first approach to building better brand experiences, products and services. Key Lime’s UX experts provide actionable insights for every industry sector to help their growing list of Fortune 100 clients understand and effectively engage their customers. Ultimately, KLI empowers teams to use consumer insights and user experience data at all phases of product development, from strategy to implementation. The company’s experts share the true perspective of a client’s target users to help them design exceptional consumer-driven solutions. Research studies are delivered with KLI’s proprietary Inclusivity IndexTM report that makes it easy to identify how studies meet broad inclusivity goals to build a more inclusive brand, product, or service.
by KLI | Jun 30, 2022 | Press Releases

Miami, FL: Key Lime Interactive and its CEO Ania Rodriguez have been recognized by The Commonwealth Institute and Kaufman Rossin as one of the Top 100 Women-Led Businesses in Florida. The awards ceremony took place at the Hyatt Regency Miami, and celebrated the achievements of women who are leading the charge to the top of their industries in companies across the state.This year marks the 4th time the Key Lime Interactive has received this recognition.
“It is an honor to be part of a community of such accomplished women leaders who have built, innovated, grown, and led these extraordinary companies. The award this year is especially meaningful as we have all navigated through unprecedented circumstances surrounding the global pandemic that has long impacted people and businesses everywhere,” said Ania Rodriguez, founder and CEO of Key Lime Interactive and JourneyTrack.
In addition to revenue, this year’s judging criteria included factors like innovation, customer service, diversity, equity, and inclusion, as well as employee programs. The winning companies were chosen throughout the entire state of Florida. See the detailed results here.
About Key Lime Interactive
Key Lime Interactive (KLI) is a Customer Experience (CX) and User Experience (UX) research, strategy and design services agency focused on helping companies take a human-first approach to building better brand experiences, products and services. Key Lime’s UX experts provide actionable insights for every industry sector to help their growing list of Fortune 100 clients understand and effectively engage their customers. Ultimately, KLI empowers teams to use consumer insights and user experience data at all phases of product development, from strategy to implementation. The company’s experts share the true perspective of a client’s target users to help them design exceptional consumer-driven solutions. Research studies are delivered with KLI’s proprietary Inclusivity IndexTM report that makes it easy to identify how studies meet broad inclusivity goals to build a more inclusive brand, product, or service.
by KLI | Apr 13, 2022 | Competitive Benchmark Study, Press Releases
Miami, FL. – Key Lime Interactive has released its biannual mobile user experience competitive insights report for the credit card industry ranking the nine leading U.S. credit card issuers based on eight criteria and user feedback from 500 consumers. “Financial institutions like all brands are working diligently to ensure the best customer experience possible. Our competitive insights reports provide them with not only expert reviews but most importantly the voice of the customer. We utilize our proprietary Inclusivity Index to ensure all voices are heard” said Eugenio Santiago, Senior Vice President of Research at Key Lime Interactive. The report includes reviews of the mobile experiences for American Express, Bank of America, Capital One, Chase, Citibank, Discover, U.S. Bank, USAA and Wells Fargo. Within the review, Key Lime Interactive provides insights into the credit card issuer’s mobile website as well as Apple and Android apps. What makes this report unique is that it isn’t just an expert review of the credit card issuer’s mobile technology. The report incorporates user preferences via a 500-person smartphone user survey. Survey participants identify features and capabilities they value and view as critical for managing their finances. The result provides an importance ranking from a consumer perspective over time. The report also reviews these eight mobile user experience features and criteria.
- Secure login process
- Fraud protection and security
- Account activity/history
- Account settings/management
- Bill payment
- Rewards
- Customer support
- Social media
Subscribers to Key Lime’s Competitive Insights have access to the full report. Competitive Insights helps track the leading competition in various industries, including mobile banking, credit cards, home and renters insurance, and auto insurance. In addition to consumer input, the report includes screenshots and a list of changes in available features from the nine analyzed competitors. Key Lime Interactive releases the report semi-annually, highlighting the features and services consumers care the most about when it comes to mobile banking resources. The first report of 2022 marks the 24th time the company has released the credit card report. Key Lime Interactive will release the next competitive insights report for the credit card industry in Q3 2022.
About Key Lime Interactive
Key Lime Interactive (KLI) is a Customer Experience (CX) and User Experience (UX) research, strategy and design services agency focused on helping companies take a human-first approach to building better brand experiences, products and services. Key Lime’s UX experts provide actionable insights for every industry sector to help their growing list of Fortune 100 clients understand and effectively engage their customers. Ultimately, KLI empowers teams to use consumer insights and user experience data at all phases of product development, from strategy to implementation. The company’s experts share the true perspective of a client’s target users to help them design exceptional consumer-driven solutions. Research studies are delivered with KLI’s proprietary Inclusivity IndexTM report that makes it easy to identify how studies meet broad inclusivity goals to build a more inclusive brand, product, or service.